Describe the relationship between mass media and new technology. When the iPad went on sale in the United States in April 2010, 36-year-old graphic designer Josh Klenert described the device as “ridiculously expensive [and] way overpriced (Guglielmo, 2010).” In 2012, there were “1.4 billion users and this number was projected to climb around 2.13 billion users in 2016 (“Number of social network users worldwide from 2010 to 2018”). Media and technology have been interwoven from the earliest days of human communication. It is the primary means of communication used to reach the vast majority of the general public. Mass media means technology that is intended to reach a mass audience. The printing press, the telegraph, and the Internet are all examples of their intersection. Social media and technology usage have dramatically increased in the last few years. Mass Media Production: Find out: how does the technology work-what are the scientific principles, where did it come from, (patents, history, predecessors, inventors, perspective on “the technology” as a physical thing. Technology And Social Media And Technology Essay 2403 Words | 10 Pages.